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In Search of Friends: A Guide to Prospecting


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   B805
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George B. Sigurdson, CLU

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George B. Sigurdson joined London Life in his hometown of Winnipeg in 1970 and has since taken his place among the most successful representatives in the company’s history. The list of George’s achievements and awards is lengthy – he has sold at least 15 policies per month every month for over 30 years

In the book In Search of Friends: A Guide to Prospecting, he share’s the philosophy that he found leads to sales success and, over the years, practically eliminates the need for active prospecting.

The basic principles for success you will learn are:
• Work hard.
• Believe in and be committed to the life insurance profession.
• Keep your own financial house in order.
• Consider the client’s needs first.

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